Milwaukee Journal, November 9, 1965:
"At last, Taji, a perfume that lasts!
A perfume that hasn’t worn off by the time you’re out of the house! Undiluted by volatile alcohol, new Taji, by Shulton is all precious perfume oil. Inspired by the essences of the east, its fragrance is provocative and haunting. Patchouli, sandalwood, yang yang, spice oils, vetiver and jasmine are all part of its almost abandoned sophistication. Taji warms up with you, stays with you, surrounds you in a fabulous aura that lasts hours longer than traditional perfumes. A few drops lasts throughout the day- or night. 1.5 oz., $7.50. Perfume oil mist (spray for bath, shower), $5.00. Bath powder- $3.75."
I have a bottle of this from 1969, and it is still nice. The secret is in the "spice oils".