Perfume Directory

Habit Rouge (1965)
by Guerlain


Habit Rouge information

Year of Launch1965
AvailabilityIn Production
Average Rating
(based on 1165 votes)

People and companies

PerfumerJean Paul Guerlain
PackagingRobert Granai
Parent CompanyLVMH Moet Hennessy Louis Vuitton
Parent Company at launchGuerlain

About Habit Rouge

Another Guerlain classic: Habit Rouge (meaning red jacket) combines notes of bergamot, patchouli, vanilla and leather.

Habit Rouge fragrance notes

Reviews of Habit Rouge

hcr Show all reviews
United States
Old school and vintage vibe, but not a powerhouse. I do think I wouldn't be comfortable out and about smelling like this.
30th June, 2018
I never tried it because it’s branded for men, but I saw it among boring stuff at a duty free shop and gave it a try on my wrist. It made me think of Shalimar, only softer, less agressive. I was so happy to have it embracing me during my flight... its powdery bergamot. I also wish I met someone who’s wearing it. I’m not sure why. So good.
23rd April, 2018
Bright, clean, lemon opening. I'm not a note expert but I think it's the faint rosewood or rose giving this a feminine feel. That's just the scent wafting in the air. If you get into where you sprayed it, all you get is lemons.

The drydown is where the old-school magic happens. I'm not a fan of wearing but it definitely has that time machine effect.

I get really good projection.
15th January, 2018
Habit Rouge is one of two 60's siblings that Guerlain unleashed to make it's stake in the then-burgeoning world of men's fragrance. It succeeded Guerlain Vetiver (1961) by about 4 years, and arrived just in time to compete with the other French chypres that had been making the rounds. This was a time when male fougères were being seen as pedestrian thanks to drugstore companies getting into them (with the exception of maybe 1936's Canoe), and the finer French houses serving the uppity clientele still focused on mostly traditional affairs, which explains much of what Rochas, Givenchy, and Chanel had been doing with their debut male scents. Guerlain had gotten the jump on all of them years ago when they released Mouchoir de Monsieur (1904), which was for all intents and purposes a male Jicky (1887) made for the man's handkerchief. Habit Rouge (1965) then wasn't the first or even the second masculine EDT the house had made, but realistically the third. They kinda didn't need to do another chypre like this but I guess they had to get the point across that they could since Mouchoir de Monsieur was becoming dated after 60+ years. It's hard to say exactly where this falls in line with the other aforementioned mid-century French masculines, since it smells like a time apart despite being what was then a more modern approach, but maybe that's it's purpose since Guerlain doesn't like to perceive the passage of time the way the rest of the perfume world does, at least not until LVMH bought the house and took creative control from Jean-Paul Guerlain.

For starters, Habit Rouge has that same waxy and oily ambiance that a lot of it's antique forerunners possess, and this gives it a strange quality akin to the smell of citrus and herb essential oils used for baking. Maybe the rumored "guerlinade" note cocktail that supposedly exists in all Guerlain creations is to blame for this vintage feel, because it does share that commonality with Guerlain Vetiver. I liken the drydown of this to the smell of a specific kind of citrus and bergamot-infused fruit and cheese pie an Italian friend of mine bakes and mails me from across an ocean; it's an interesting association I know, but for those who know what kind of European pastry I'm on about, you won't be able to "unsmell" it once you whiff Habit Rouge. Outside of this accord, it is a typical citrus and animalic chypre from this period: very light and fresh opening with some indiscernible skank undertow that fades on skin, and a warm herbal and amber base. What separates Habit Rouge from other mid-century chypre efforts is it's "kitchen sink" construction: it has everything from vanilla, moss, leather and benzoin to patchouli, rose, sandal, basil, and even oddities like rosewood or pimento. Leave it to such an old-school French house to make a huge melange of notes that must be blended in impossibly specific ratios to conjure this scent (their "Guerlinade"), but it results in a light and sweet de-fanged chypre that could only do harm by being too easy-going, which is why a lot of folks leave this to older gentlemen. Habit Rouge, despite it's best advertising efforts to the contrary (still going right up until 2014), is anything but aggressive. Folks in my experience who find stuff like this loud or up-front have usually just never experienced chypres and are used to the synthesized placidity of modern aquatics, because this is softness in a bottle.

Is this classic? Absolutely. Is it essential? Well if you love traditional French perfumery I'd say yes, as most of them even in the 60's had already started becoming more experimental and this was sort of the last of the old guard to hit the street, with Dior's decidedly more timeless Eau Sauvage being the final exclamation point on the whole genre. Otherwise, I'd say no. You can pick any citrus chypre, even the three-note-wonder of YSL's late-coming Pour Homme (1971) and get the same point across without the bourgeois aesthetic, it's just all in the angle of attack with these. Habit Rouge comes across as the most mystifying and complex of the lot for sure, and the least potentially offensive one still containing an animal note, but ultimately becomes a slave to it's design; it's so florid in composure that it's only appropriate for holiday dinners, formal occasions, or for that guy that just loves the old "dandy" style masculines that died when chest hair became in vogue. It's oddly more at home in the time period of the aforementioned Mouchoir de Monsieur than the swinging 60's, but if you were gonna have just one classic Guerlain masculine and it -could not be- Vetiver, this stuff is a good choice. One thing that bears mentioning is there happens to exist a wild variance between vintages of this, since original Eau de Cologne versions were a tad darker, later Eau de Toilette versions brighter and more projecting, while recent optional parfum concentrations more pillowy, so owning all variants could really be like having three different scents. My review is based off of the Eau de Toilette version, which is likely the most common by now. Cheers!
23rd November, 2017 (last edited: 04th October, 2018)
There is something about this fragrance that separate's it from everything I've ever smelt, it's as if all I knew about fragrance doesn't mean sxxt. For a while I used to think the London shaving shops did things fairly classy (and they do), us English know how to do a good fragrance (think sartorial and many others) bla bla ..habit rouge is another world and to be honest I feel very humbled by this ..this is probably as good as it gets. I must of used 50ml in enlightenment.
04th November, 2017 (last edited: 07th November, 2017)
A classic ( edt 2016 ),citrus intense,leather,speacy ,flowers. Habit rouge for me is inferior to Vetiver,Coriolan,Heritage,Homme of Guerlain.Unisex IMO.
19th September, 2017

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HABIT ROUGE by Guerlain Eau De Toilette Spray (Tester) 3.4 oz-100 ml-Men 449268

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Habit Rouge L'eau by Guerlain Eau De Toilette Spray 1.6 oz-50 ml-Men

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❤️ HABIT ROUGE Guerlain Eau De Parfum Spray 3.4oz 100ml VINTAGE VERSION!

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Habit Rouge By Guerlain For Men. Eau De Toilette Spray 3.3 Oz

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Habit Rouge by Guerlain for Men 3.3oz Eau De Toilette Spray New In Box

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Habit Rouge by Guerlain 3.4 oz Light EDT Spray NIB For Men Discontinued

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NIB Guerlain Paris Habit Rouge Men’s Eau De Toilette EDT Spray 3.4 FL.OZ 100ml

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Guerlain Habit Rouge EDP Spray 100ml Men's Perfume

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Habit Rouge L'eau by Guerlain Eau DE Toilette Spray (Tester) 3.3 oz/100 ml Men

End Date: Saturday Oct-20-2018 18:25:18 PDT
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HABIT ROUGE by Guerlain 3.3 oz EDT Cologne Spray for Men {New In Sealed Box}

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Habit Rouge Perfume by Guerlain for men edt 6.8 cologne Sealed In Box

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Habit Rouge by Guerlain for Men 3.4 oz Eau de Toilette Spray Brand New

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Habit Rouge Guerlain 3.4 oz EDT Spray Men Habit Rouge is a refreshing oriental

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Habit Rouge Guerlain 6.7 oz EDT Spray Men Launched by the design house of Guerl

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