Reviews of Moustache (1949)
by Rochas

The Baron de Charlus once told me: 'The odd thing is that I agree with nearly all estimates of Rochas' Moustache - which must tell us something about its strangeness. As the admirable Senor Cavs puts it, this "rotten" powdery lemon does indeed put you in mind of something that an eccentric, even slightly mad grandmother might wear. Yet, as other reviewers remark more positively, it does manage also to smell fresh, classic, very French, soft, gentle, long lasting.
The excellent Comrade Trotsky has discovered in it "a rather rustic aromatic scent that contains somewhat clashing notes of rare fruits and pine". The estimable Vicompte de K. has described it as his "number one weird fragrance" and I concur.
Like those very different scents by Rochas, Macassar and Globe, Moustache somehow manages to be offputting and fascinating at the same time. This paradox is something that the House of Rochas does rather well in its classic masculine fragrances - it is even true of the less eccentric but herby and distinctive Monsieur Rochas.
Moustache is an odd scent, oddly offensive and oddly addictive, but well worth investigating by fragrance aficionados. The scenario: an attic apartment in old Paris where curious loves, mysteries and scandals surround the degenerate scion of an ancient and noble line. It is effete, weird, decadent, distinguished - a somewhat sickly dandy, perhaps, but with attitude, edge and seductive menace nonetheless.'