Truly outstanding. The metropolitan brother of Terre d'Hermès. Earthy, dark, natural, relaxed. Like a city park after the rain. My only complaint is the longevity - I wish it lasted all winter.
One of the few Burberry scents that I like. It is a gentlemans scent.... more suit and tie than shorts a flip flops for sure. Lots of cinnamon, leather, tobacco and wood notes. Good longevity on me 7 to 8 hours with 3 sprays nice projection for about half that time. Well done scent but nothing "different". For the price get a bottle and try it out.... Enjoy!
Off the bat this is probably the most natural scent I own or have even tried. My nose picks up the tobacco on a subtle level. There is a very distinctive green note that gives Burberry London an earthy quality and makes the fragrance very 'genuine'. This is in my opinion a high quality perfume from Burberry which wouldn't be out of place in the niche category. It just smells like time and effort went into it. I am very happy to add this to my collection and it is fast becoming a favourite of mine. Thumbs up.
30th April, 2016 (last edited: 04th May, 2016)
I tried this about a month ago in the middle of winter and liked it. I was just getting into fragrances at the time. Tried again recently (late winter/early spring) and wasn't as impressed. Perhaps my change of heart is due to the weather turning, but with a few dozen additional fragrances under my belt, I think my taste is evolving, as well.
London is a fairly linear spicey/sweet tobacco-centric fragrance. Not a huge fan of tobacco notes, in general, and this one, while not bad, just isn't for me. I picked up a lot more of it on my second wear. If I were searching for a cool-weather masculine designer fragrance with a tobacco note (I'm not), I'd go with something like John Varvatos Vintage. It costs more, yes, but it's more versatile.
No problem whatsoever with performance with London. Lasts as long (6-8 hrs) and projects as much (slight to moderate) as I want in this type of fragrance.
Overall, London is better than average, but only just.
Very impressed with Burberry London. Was expecting something gourmand-ish but instead I get a tobacco/gentlemen's drink vibe that is really so good, I question if I can wear this year round so I can enjoy it more. It seems to be light enough in projection but I am wary of wearing in warmer weather due to its dark elements.