Juicy Couture (2006)
by Juicy Couture

When I first smelled Juicy Couture, I thought, "Eh, it's nice, but too young for me."

I'm 34, I have dark hair, wear glasses, and mostly wear black. I come across as a fairly serious person, and it felt like this was meant for someone younger. And maybe blonde. And more fun.

Yet, I kept returning to it. Every time I saw a tester, I indulged in another spray.

While many people possess the ability to dissect a fragrance down to its very last note, I do not. Some reviews mention this fragrance as being heavy-handed with the fruit, but mostly I just smell that gorgeous tuberose, which reminds me of Fracas (another one that I have deemed "not me.")

Maybe the fact that I look like a gothic librarian-accountant means that I *can* pull this off better than a tracksuit-wearing Barbie doll.

10th September, 2011.

To be completely honest, I'm not actually sure whether I like Juicy Couture or not. Most of the time I'm fairly certain about liking or disliking something, however in this case, Juicy leaves me on the fence.

First off, this is a nice fragrance. The reason why it is popular is not a mystery to me, yet there is something about this fragrance that will have me smelling it for hours but at the same time thinking it's not all that great.

Although Juicy Couture is supposed to be a fruity floral, I consider Juicy as being more of a white floral fragrance. The tuberose, lily and rose notes are rather prominent, even in the top notes. The drydown of vanilla and caramel also leans me towards a gourmand fragrance.

I think I do like Juicy Couture, but I think the only thing that holds me back is the simple reason that it smells too similar to other floral fragrances I have tried. I may have built up a high expectation of Juicy Couture because it was so popular.

With that being said, it's still a pleasant, feminine, pretty and casual fragrance which could suit almost every season. The great lasting power is not to be dismissed and its popularity just goes to show that it's not to be ignored.

3rd June, 2011.

It is velvety, it is sweet, it is feminine. VERY feminine. It lingers too. I get a whole lot of tuberose, as if it is the baby girl of Fracas, with rosy cheeks and big blue eyes. Don't really get the melon, but the creme brule is there, but basically, yes, tuberose.

12nd January, 2011.

Bright melon top and the rest of it is candy flowers. Coty made a scent called Ici which is a very very similar composition of fruit and candy, and half the price to boot. Ici was released earlier, I believe, in 1995, so Juicy Couture did nothing new here.

2nd October, 2010.

Very strong and musky, smelled this off of a chick in the cafeteria line. She claimed she only sprayed it once but it projected like a god damn shotgun. It is not a bad smell but you need to be careful it can get offensive if overapplied.

7th September, 2010.

Notes (from OsMoz.com): Watermelon, mandarin, passion fruit, marigold, hyacinth, tuberose, wild rose, lily, caramel, crème brulée, vanilla, patchouli, woods.

A subtle and oddly compelling sweaty overtone rescues Juicy Couture’s fruity rose opening from utter banality. Without it, this would be just another ditsy, sweet vanilla floral with an acidic red currant (they’re calling it “passion fruit,”) top note. The quietly animalic effect persists well into Juicy Couture’s development, and on repeated exposure I attribute it to some peculiar alchemy between the acid edge on the red currant and a conspicuous patchouli note. A very similar dynamic between currant and patchouli actually occurs in Angel, though in a different olfactory context. Juicy Couture is neither gourmand nor oriental (listed notes of “caramel” and “crème brulée” notwithstanding), following instead a fruity floral roadmap.

Alongside rose, the floral bouquet at the scent’s core includes both tuberose and orange blossom, and the indole component of both contributes further to the subtly animalic decadence that lurks beneath Juicy Couture’s surface. This faintly sordid nuance is starkly opposed by the otherwise soapy, green tone of the white flower accord. Surprisingly, and in spite of the patchouli, it’s the soapy impression that wins out in the end, perhaps because there’s a certain abrasive, bitter, chemical finish on Juicy Couture’s florals, one which grows more dominant as the fruity notes fall away.

On the plus side, Juicy Couture is not overly loud, as is so often the case with contemporary fruity florals, and with tuberose-rich florals in particular. Instead it offers nicely judged sillage and projection that’s adequate without growing intrusive. Juicy Couture’s lasting power is respectable, with several broadcast hours of florals before it drifts off into a nondescript and disappointingly bland vanilla and wood drydown. (Where’s that patchouli when you need it?) A little bit more warmth and depth in the drydown, a touch less harshness in the floral accord, and I’d have liked Juicy Couture a good deal better. It does have something of interest to offer as it is, but I’m still left wanting more.

15th June, 2010.