Dawn - The Lovely Collection (2009)
by Sarah Jessica Parker

Dawn is a slight improvement from Endless, yet there is nothing enticing or interesting about this fragrance.

Like Endless, it is soapy and fresh, however it is not as flowery. I wouldn't say that Dawn is synthetic smelling, it is quite wearable and somewhat pleasant, but once again this fragrance is common and unimaginative.

The scent itself is quite musky and subtle yet the lasting power is horrible. If it wasn't for the lack of lasting strength this fragrance may have been passable.

27th April, 2011.

I like this and the fact that it is weak, although it lasts all day on me. I didn't think much of the others to be honest and thought they were too strong. I have an "uber" nose so it just cannot be overwhelmingly strong and pungent or it's OUT (like the original Lovely, for instance).

This is nice and fresh. I like the fact that it kinda smells like Aqua Net at first because I've always loved that fresh "salon hairspray" scent. It's a "friendly" scent and I think this type of "light" scent should be the rule, not the exception. After all; most of us who can afford these types of things now, take a bath more than once per month. The need for "heavy" perfume, for the most part, has been obsoleted. Take note: nothing is worse than your scent remaining long after you do, especially in an office setting. It's rather obnoxious.

28th July, 2009. (Last Edited: 2nd July, 2011.)

The weakest of the Lovely Collection. Aquatic floral.

15th March, 2009.