Gucci Guilty Black pour Homme (2013)
by Gucci

Can't say anything bad about this one. The flip side is I can't say anything good about it either. Nothing black about this at all! Just another safe generic fragrance made for the masses. 6/10

Simple and enjoyable. No surprises here.

This scent is the definition of safe. It takes no risks whatsoever, not in its scent, and certainly not in its projection.

It smells like a nice men's magazine, literally as if you fan through the pages and smell the gloss and the conglomerate of five or six fragrances sampled in its pages. It has no identity to speak of, but it smells fine. It doesn't last. By the fifth hour of wearing it I have to bury my nose in my arm to drag out the last faint gathering of scent.

It is pretty much an office fragrance. But it could be a bottle you keep around to spray on your pillowcases.

Scent: 6/10

Longevity: 3/10

Silage: 1/10

A modern interpretation of a 80s powerhouse I think. It is not black by any means. It is weird up top then moldy mildewy in the middle and drydown.

Somehow I feel this will hit in 10 years. We'll see.

“Gucci Guilty Black” …I think they’re right! … Gucci SHOULD feel guilty… first, for creating this mediocrity… and second, for calling it ”black.” The way to profit nowadays apparently is to knock off as many cheap flankers as possible. The original Gucci Guilty wasn’t a bad scent – just a bit cheap and a lot uninspired. This one is gross with its appalling synthetic lavender and cilantro opening; its redundant middle; and its threadbare patchouli and cedar wood base.

Mediocre projection, short lasting…

When I consider the phenomenal 1976 Gucci Pour Homme, the exquisite Gucci Nobile, the captivating Envy for Men, the ground-breaking Gucci Pour Homme I & IIs, and all those fantastic women’s fragrances … I can’t help but lament how far Gucci has fallen so quickly. Whoever’s running things won’t be able to trade on the Gucci name much longer – at least as far as fragrances are concerned.