Basenotes › Fragrances News › Yohji Yamamoto to relaunch six fragrances

Yohji Yamamoto to relaunch six fragrances

Grant
By: Grant
Posted 11/09/12 • Last updated 11/09/12 • 6 views • 8 comments
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According to reports, Yohji Yamamoto are to relaunch their fragrance lines next year. The information comes as part of an announcement by UK PR company, Purple PR, who are to represent the range in the UK, France and Germany.


The Yohji Yamamoto fragrance line was originally launched in 1996, with Yohji. The fragrances were created in partnership with Jean Patou. These were followed by Yohji Essential and Yohji Homme.

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In 2001, Patou was acquired by Procter & Gamble, who created two more fragrances for the brand in 2004: Yohji Yamamoto Homme and Yohji Yamamoto Femme. However, in 2005, the company let the licence expire and the product were discontinued.

Two fragrances are set to launch in April. More details as we get them.

Comments (8)

drseid 11/9/12 at 4:00pm
I loved the original release of Yohji Homme. If this one is kept intact, then it is excellent news and I will be buying for sure.
PeteH 11/9/12 at 4:00pm
Quote:
Originally Posted by walkdogg View Post

Luca turin will be so excited.

Homme was underwhelming for me.

I, too, was underwhelmed.
walkdogg 11/9/12 at 4:00pm
Luca turin will be so excited.

Homme was underwhelming for me.
treeman5823 11/10/12 at 4:00pm
This is fantastic. No more $XXX.XX bottles found on ebay!
Surfacing 11/10/12 at 4:00pm
Wow, very unexpected news. I always think it is great to hear that a discontued fragrance is being brought back. It sure does not happen often.

I was underwhelmed by Homme as well, although I am not very keen on gourmands. But I am happy for its fans. Turin will certainly be rejoicing.
lasciv 11/11/12 at 4:00pm
YES!!! Return of the living YOHJI HOMME!!!

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Outstanding news!!! i will definitely restock Yohji Homme.
sashamoss 11/13/12 at 4:00pm
I can not believe that, this was my favorite fragrance. I am very happy to hear that. Yohji Homme will re-launch in April?? Does anybody know?
hednic 11/13/12 at 4:00pm
Interesting news.
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