[B]Some ingredients matter much more than others...[/B]
One reason why the case of reformulated [I]Rumba [/I]is different from the case of “reformulated” [I]Drumsticks [/I]is because we never knew what was inside the bottle of [I]Rumba [/I]in the first place. Sure, there may be a list of ingredients, but the key ingredient, [I]fragrance[/I] or [I]parfum[/I] or [I]profumo[/I]—usually second only to alcohol and, in the case of colognes and some edts, water—is a [B]Big Black Box[/B].
[B]Adam Smith's not-so-invisible iron-fisted grip[/B]
Economic factors underlying product modification figure frequently in many other realms as well, of course. Take ice cream, for example. Those who read the labels of foodstuffs before putting spoon to mouth will most certainly have taken note that in recent years “ice cream” once regarded as high end now may list “whey” as its very first (dominant) ingredient. Interestingly enough, such frozen confections no longer claim on their
[B][I]It's the name on the bottle, ma'am[/I][/B]
The most crucial distinction between an e-bay perfume scam and a reformulation is that in the latter but not in the former case it is the maker of the bottle, the house whose name is printed on the bottle and whose perfume it is, who fills the bottle. Still, we may earnestly protest, a perfume company may have the right to produce and sell whatever it produces under any name it wishes, but [I]is there not a point at which a form of
[I][B]My favorite perfume by any other name would smell as splendid as my favorite perfume[/B][/I], but what if, instead of changing the name, you change the properties of the thing? What if, for example, you change the essential qualities of a perfume—its notes or their proportions—but keep the name the same? If rose geranium now replaces rose but the name remains the same, is “it” still the same perfume?
Virtually every perfumista can name a perfume once beloved to him/her but
[B]What's in a name?[/B]
Every single thing in existence is what it is and is not what it is not. You may call a thing whatever you want, but if all and only the properties of one thing are shared by another, then they are the same. You may apply names to a certain endearing and beloved furry creature, say, [I]chat[/I], [I]Katze[/I], [I]gatto[/I], [I]gato[/I], [I]cat[/I], [I]neko[/I]--or, if you happen to be blessed with the enlightenment of the ancient Egyptians: [I]divine feline[/I].
Updated 1st August 2011 at 04:27 AM by sherapop
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