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The Fragrance Industry

Critiques and observations of the business of perfumery

  1. Now Things Get Serious

    In my last post, I indulged myself in a little harmless fun; at least that's what I said. In truth, there was a subtext to my borrowing the Occupy Wall Street metaphor and dressing it up in the issues of perfumista frustration in our own love-hate relationship with the purveyors of our favorite stuff.

    The best way to put this is perhaps to say that in many aspects of our life, so many of which are affected by commercial interests, we encounter more and more frustration in a sense
    ...

    Updated 10th November 2011 at 07:43 AM by JaimeB

    Categories
    The Fragrance Industry , Personal Reflections
  2. Occupy Perfume Counters (Occupy PC, or OPC)

    [Please do not take the initial premise (in the title of this post) seriously. I am just trying to dramatize a situation and make a point.]

    Some radical perfumistas are occupying perfume counters across the country, and even the world, because they are frustrated by the trends they see in the perfume industry leading to downgrading the quality of fragrances and pricing their products beyond the reach of “the 99 percent.”

    In the meantime, many in the media are pointing
    ...

    Updated 27th October 2011 at 07:12 AM by JaimeB

    Categories
    Philosophy of Fragrance , The Fragrance Industry , Personal Reflections , Perfume History
  3. The Four Worst Factors in Fragrance Today, Part I

    In thinking about what is having the worst effect of the fragrance industry today, I was hard pressed to find a single factor that explains all the problems surrounding quality, reformulation, and customer satisfaction. I think that to discuss matters fully, we need to look at four separate, but interrelated issues.

    1. Sourcing and cost of raw materials

    Over-harvesting of many perfume materials has provoked a situation in which many are at a point of near-extinction. In
    ...

    Updated 30th September 2011 at 11:49 PM by JaimeB

    Categories
    The Fragrance Industry , The Art of Perfumery , Personal Reflections
  4. The Four Worst Factors in Fragrance Today, Part II

    Continued from Part I:

    4. Advertising and marketing budgets

    Advertising and marketing costs represent a rapidly increasing proportion of all costs for perfume companies. Here’s a quote from a previous blog post of mine dealing with this phenomenon. The source cited was published in 2005, so we are more than six years on from these figures. Imagine what they might be today, with inflation and competition for markets!

    Advertising budgets have seen a
    ...

    Updated 26th September 2011 at 05:14 AM by JaimeB

    Categories
    The Fragrance Industry , The Art of Perfumery , Personal Reflections
  5. Shopping

    After a bit of a hiatus which I had to take to recover from minor surgery, I have started going back to the stores to look for stuff to sniff. Unfortunately, I haven't found much lately that truly inspires me.

    I have bought some pretty innocuous things, even thought they didn't really impress or satisfy me, and I wonder now if this business of searching for new scents and picking up a bottle here and there isn't just an exercise based on force of habit.

    Among some
    ...
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