Lauder to launch scent for Italian label, Marni
Estée Lauder are set to launch a fragrance for Marni, the Milan-based fashion house. The scent, which has been created for the brand by Givaudan's Daniela Andrier, will launch in February 2013, initially to Saks Fifth Avenue.
The fragrance features a "dark, intense rose", alongside spicy and woody notes. The Marni fragrance will be available as 100ml Eau de Parfum, Purse Spray as well as body products: deodorant, body lotion, shower gel and body cream.
The print ad was photographed by Nick Knight and features Raquel Zimmermann.