• Parlux's Ivanka Trump fragrance line to roll-out this Spring

    Parlux have signed up Ivanka Trump, daughter of Donald Trump, for a new fragrance line. The fragrance was launched in Macy's at the end of last year, with a roll-out in the US this Spring. An international launch is expected this Autumn.

    The floriental fragrance contans notes of bergamot, apple and pink peppercorn in the top; rose, jasmine and peach blossom in the heart; and a base of vanilla, amber, patchouli and cedarwood. The scent was created by Givaudan perfumer Marypierre Julien in conjuction with Parlux's fragrance developer, Jennifer Mullarkey.

    The Trump family are no strangers to the fragrance industry. Ivanka's Father, Donald has launched two, one in association with Estée Lauder in 2004 and one last year with Five Star Fragrance. Her mother, Ivana, launched an eponymous fragrance in 1995.

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