Latest Articles

Dior launch Dior Homme Parfum with promo film "Dior Homme Genesis"

13th October, 2014

Dior have launched a promo for their Dior Homme Parfum fragrance, entitled Dior Homme Genesis. The video features face of the fragrance, Robert Pattinson, and was directed by Romain Gavras. The film features the song Whole Lotta Love by Led Zeppelin.Dior Homme Parfum, created by in-house perfumer François Demachy, is described by the com…

Dior unveil new "The future is gold " campaign for J'Adore

03rd September, 2014

Charlize Theron strides down the Hall of Mirrors... Her deep voice recounts the beauties of the past, the power of memories. But the past is no place to live. The tension is palpable, sensual. She seems to remove her dress. A new striptease? Suddenly a silk scarf flows down from the sky. Like liquid gold poured from an imaginary dome in a…

Greatest Hits : Christine Nagel

by Nick Gilbert, 16th July, 2014

Originally a research chemist, Christine Nagel has worked at Firmenich, Creations Aromatiques, Quest, Fragrance Resources and Givaudan. She has spent the past 4 years at Mane, where she has been responsible for most of Jo Malone London’s output in that time. At the end of last year, an announcement from Hermès had many of …

Advertisement — article listings continues below

The Top Ten: Discontinued Men's Fragrances

by Grant Osborne, 03rd June, 2014

Today sees the start of a new series on Basenotes – The Top Ten. Each time we'll take a look at a category of fragrances, and countdown the top ten as decided by the ratings of Basenotes members. Our first Top Ten is discontinued fragrances for men. (Note: eBay prices are a guide based on prices from mid-2014) Click NE…

Perfume And Cocktails at Exsence

by Lila Das Gupta, 20th March, 2014

As the sun went down, the queue for for Marika Vecchiattini's workshop on perfume and cocktails got longer and longer. Marika, who writes the bi-lingual blog Bergamotto E Benzoino presented the evening in collaboration with Patricia de Nicolai, who is President of the Osmotheque perfume museum in Versailles. Helped by a team of mixologi…

Who Smells So Great? - Perfume And Fifty Years Of Doctor Who

by Persolaise, 20th November, 2013

Unless you've spent the last few months held hostage in E-Space by a horde of Marshmen, you'll be well aware that a British television institution is about to celebrate an important milestone. Doctor Who, the time-travelling sci-fi series which embarked on its first voyage on the 23rd of November 1963 has reached the half-cent…

Dior open beauty store in London's Covent Garden and unveil Miss Dior exhibition in Paris

19th November, 2013

Last weekend, Dior opened a stand-alone beauty boutique in London's Covent Garden – and opened an exhibition dedicated to Miss Dior, which is taking place at le Grand Palais in Paris until November 25th. Dior say:The Dior Beauty Boutique will showcase the complete Dior beauty and fragrance un…

Dior refresh Homme Sport marketing, maybe because of the Olympics perhaps...

05th March, 2012

Dior have refreshed their print and television advertising for Dior Homme Sport. The new ads feature Jude Law, who has been the face of Dior Homme fragrances since 2008.The print ads were created by photographer Peter Lindbergh, and the commercial was directed by John Cameron Mitchell.The fragrance was originally launched in 2008. …