Latest Articles

Firmenich's Raynaud and Bugey create Jeu d'Amour for Kenzo

09th June, 2014

Christophe Raynaud and Daphne Bugey of Firmenich have created the latest fragrance for Kenzo: Jeu d'Amour. The scent is a flanker to 2006's Kenzo Amour, which was also co-created by Bugey.Jeu d'Amour contains notes of Pomegranate, Blood mandarin, Tea, Tuberose and Freesia. The fragrance is fronted by French model, Louise Bourgoin, who a…

Perfume House to advertise upcoming fragrance with famous man

24th October, 2012

Australian actor Simon Baker is to be the face of a new men's Givenchy fragrance to be launched in Spring 2013. No other details have been announced about the fragrance apart from who the person is in the advertising campaign.Baker has starred in The Devil Wears Prada and The Mentalist.Givenchy global president, Thierry Maman, told trade …

Advertisement — article listings continues below

Acqua di Parma relaunch Blu Mediterraneo collection

by Grant Osborne, 14th March, 2012

Acqua di Parma have relaunched their Blu Mediterraneo collection with new packaging, that more closely resembles the other Acqua di Parma fragrances. The scents are all based on different ingredients from different Italian locations.The five fragrances that have been repacked are Mirto di Panarea, Fico di Amalfi, Mandorlo di Sicilia, Berg…

The Shoe Fits - an interview with Thierry Wasser

by Marian Bendeth, 09th November, 2011

Walking in gilded shoes can be a rich and prized role but can also weigh heavily on the wearer. Three years ago, Basenotes interviewed the then newly appointed perfumer, Thierry Wasser, who was plucked and handpicked from the rich gene pool of perfumers to head up the prestigious House of Guerlain. He has had three years to adapt and cre…

I Don’t Like The Word Exclusive – An Interview With François Demachy At Dior’s New Perfume Hall

by Persolaise, 18th May, 2011

I asked if the house’s iconic lily of the valley scent was hard to keep alive in the 21st century. “Diorissimo wasn’t the most difficult to bring into line with regulations,” he said. “Dioressence was more difficult.” He concluded the public interview by stating that his two favourite perfumery materials are “jasmine, because it’s carnal…

Pink Really Does Stink

by Judith Brockless, 26th November, 2010

Last September, Harrods hosted the ‘Perfume Diaries’ exhibition. There, perfume junkies like me could ogle exquisite bottles (some of which were a hundred and fifty years old) and sniff decades-old perfumes to their heart’s (and nose’s) content. It really was a glorious and fascinating exhibition and, to my mind, the most interesting sect…

Matadors & Audrey Hepburn - An Evening Of European Perfumery at Harrods Perfume Diaries

by Persolaise, 04th October, 2010

Olivia Chantecaille (pictured right) - Creative Director at her family's firm - began by telling the story of how her mother, Sylvie, grew up with an intense passion for flowers and scents. After moving to New York, Sylvie Chantecaille worked for Estee Lauder and created the highly-regarded Calyx and Pleasures. The experiences she gained …

An Audience With Jean-Paul Guerlain & Thierry Wasser - Guerlain Perfumers at Harrods' Perfume Diaries

by Persolaise, 18th September, 2010

On the appointment of the current in-house perfumer, he stated that it was the culmination of a long process of working with and observing the team at Firmenich. In the end, Wasser was selected because, according to M Guerlain, there was no-one better.Wasser declined to provide a description of his own signature, claiming that an artist's…

eBay responds to French Court Ruling Versus LVMH

by Grant Osborne, 30th November, 2009

EBay has responded to a decision by Commercial Court of Paris versus LVMH, to fine eBay EUR1.7 million in relation to an injunction that prevents French eBay users from buying or selling LVMH Group perfumes and cosmetics on any eBay website. Alex von Schirmeister, General Manager of eBay in France, said: "Today's outcome hurts…

LVMH acquire 50% stake in Acqua di Parma

28th September, 2001

LVMH have acquired a 50% stake in Italian company, Acqua di Parma. New fragrance development will be placed under the direction of LVMH, who also own brands such as Guerlain, Dior and Givenchy.The agreement also says that retail stores for Acqua di Parma will be opened and the product lines will be extended. …