Latest Features

Scent Verse: Poem For The Hills

by Eddie Bulliqi, 12th December, 2019

  Scent Verse is a poetry project curated by Basenotes writer Eddie Bulliqi that seeks to explore scent language and metaphors by publishing poems from contributors across different industries that either take scent as their inspiration or are very evocative of smell. If you are interested in being involved, please send a direc…

Scent Verse: Bali Belly

by Eddie Bulliqi, 02nd September, 2019

Scent Verse is a poetry project curated by Basenotes writer Eddie Bulliqi that seeks to explore scent language and metaphors by publishing poems from contributors across different industries that either take scent as their inspiration or are very evocative of smell. If you are interested in being involved, please send a direct message …

Trusting The Customer - Emmanuelle Moeglin of Experimental Perfume Club on the Launch of Layers 02

by Persolaise, 14th May, 2019

Of all the perfume brands to have hit the market in recent years, perhaps the most innovative - or the most foolhardy, depending on how you look at it - is the London-based Experimental Perfume Club. Founded a mere four years ago by French, ISIPCA-trained, chemistry graduate Emmanuelle Moeglin, its retail product is essentially a make-your-own-blend kit. Called Layers, it consists of an empty bottle, a plastic dropper, an instruction booklet and three scents- a Top, a Mid and a Base - which can be worn as standalone fragrances, but which have also been orchestrated in such a way so that they can be combined with each other in any permutation the customer wishes.

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Unisex 2.0: The Bright and Bold World of KIERIN NYC

by Carla Seipp, 16th April, 2019

New York City: an endless flow of bright lights, frenetic energy and fast moving crowds clutching onto their grande lattes in a fabulous flurry of big-city madness. The city that never sleeps, where ambitious ingenues come to fulfil their dreams and a whirlwind life plays out amongst the skyscraper landscape. It is this megatropolis that inspired the birth of all-gender fragrance brand KIERIN NYC.

Avon Mad Men - A Masculine Fragrance History : Part 2, Halcyon Days

by Derek Mohr, 02nd April, 2019

This is the second part of Derek Mohr’s history of Avon’s men’s fragrances. This time, the Swinging Sixties!

Basenotes Scratch & Sniff

by Grant Osborne, 01st April, 2019

If you have a monitor or device made in the last three years you may be able to take advantage of our new Scratch ’n’ Sniff technology.

Pressing the Olfactory Reset Button

by Carla Seipp, 21st March, 2019

Top-notch raw materials were the reserve of the industry elite — until now. Ostens is the fragrance house of Laurent Delafon and Chris Yu, who as founders of United Perfumes have worked with brands such as Maison Francis Kurkdjian, Tom Dixon and Diptyque. Together with Laboratoire Monique Remy (LMR), the premium naturals divisio…

Avon Mad Men - A Masculine Fragrance History : Part 1, The Early Years

by Derek Mohr, 12th March, 2019

Avon as a formerly door-to-door sales perfumer, was the direct-to-you cosmetics company for the average jane or joe. They don't get a lot of love because of their ubiquity, sometimes unoriginal style and price point, but there is a lot more history, creativity and innovation than you would imagine. Part one of a series looking at the history of Avon products for men

UK perfumers and EU Cosmetic Regulations post Brexit. Now What?

by Sarah McCartney, 18th February, 2019

On 29th March 2019 the EU will remove UK cosmetics from their database. Sarah McCartney of 4160 Tuesdays is holding a series of workshops to discuss the issue. For the last 40 years all UK cosmetics companies have complied with EU regulations, and since 2013 every single cosmetic has needed a safety certificate and been registered …

The Princess and the Perfume

01st February, 2019

Part one of Viola Levy and Grant Osborne's reimagining our favourite fragrance campaigns, starring some of Disney’s iconic leading ladies …

The Best Perfumes of 2018, according to our contributors

31st December, 2018

As has become tradition, we ask our contributors, writers and forum moderators to look back at the last year and let us know which have been their best scents of 2018. If nothing wowed them in 2018 they could choose something new to them. Despite not going out of my way to smell new releases in 2018, I still managed to smell a few. Nic…

Scent Verse: Cattedrale di Santa Maria del Fiore

by Tyson C. Anderson, 18th December, 2018

Scent Verse is a poetry project curated by Basenotes writer Eddie Bulliqi that seeks to explore scent language and metaphors by publishing poems from contributors across different industries that either take scent as their inspiration or are very evocative of smell.