Alright, I admit that finding a scent isn’t too much of a struggle. Enter any random drugstore or department store and you will find an artificial lightened wall with hundreds of perfumes bottles in all shapes and sizes. But what I mean is that the search for a scent that really matches your personality, that is ‘so you’…
Over the last few weeks, you may have been following our 500 Greatest Modern Perfumes countdown, which was created to celebrate our 15th Birthday. A few people have been asking for some fancy stats and graphs of the data contained within those 500 fragrances.
Last week, as I took off the bubble wrap from my newly purchased perfume, I almost screamed as I sprayed it on every part of my body. Unfortunately the fragrance was everything that I didnít want. Humiliated by my outburst, I realised that I was tricked by the sexy commercial, good reviews and the billboard in Central London. That half naked model promised me heavenly pleasures, but staring at a billboard of David Ghandi didnít allow me to actually smell the fragrance. Is perfume a marketing trick or still a treat?
I just canít make up my mind about Tate Britainís latest exhibition Sensorium. I wanted to hate it, however, I just canít help but love it. In this article Iíll try to explain why, and analyse its importance in the long-term trial and error of multisensory experimentation and design.