Los Angeles-based company Commodity are using Crowdfunding platform, Kickstarter, to launch a new service which they call “Scent Tailoring”. If their target is met, consumers will be helped to find their scent profile on their website, the consumer is then sent a selection of samples, which can be worn at leisure, before finally picking out a full size bottle.
Commodity have worked alongside Robertet to create the fragrances, which are bottled in California. Basenotes spoke to co-founder, Owen Gee to find out more.
The collection consists of ten men’s fragrances and ten women’s fragrances. "We want to bring more people into the world of fragrances," said Gee "To do this, we felt our own line needed to be as comfortable as possible to try, even if you're not into fragrances. Guys who don't wear fragrances are generally more comfortable with ones that are made for them. Even so, we're trying to slowly introduce the idea of masculine and feminine within each of the collections. Certain fragrances are shared, Moss, Paper, Wool. This way, we can also create a collection that appeals to women who sometime prefers to wear men's fragrances."
Gee chose Kickstarter to help see if there was demand for the idea. "We're really passionate about fragrances and have been supporting this through our own savings. However, we now need help with the high minimums required to go into production. By reaching out directly to the community we're hoping to tell our story and see if there's a demand. We hope to gain support from fellow scent-lovers so we can help make fragrances a modern essential accessory."
Here is co-founder, Owen Gee, explaining the concept in the Kickstarter video:
For those wishing to back the project, they can do so on the Commodity Kickstarter page.