Under the sea

24th June, 2016

Anyone who knows me would probably admit that I have a slightly abnormal addiction for fragrances that smell unique and eccentric. Which usually means that my friends stay away from my wrists and often roll their eyes at me whenever I get my nose on a new perfume. However, it seems like I’m not the only weirdo anymore who goes crazy for the latest Etat libre d’Orange or Commodity fragrance. With so many niche perfumes on the market today, it’s not hard to find a quirky scent like ‘Fat Electrician’ or ‘Whiskey’. That’s why I wanted to take my perfume experience to the next level and try something completely out of the box. Was it a step too far?

On a rainy day I locked myself up in the house and searched for scents. What I was looking for? I’m not entirely sure but I guess I was out to find a fragrance that would get a reaction out of people, let’s say a social experiment. Pretty soon I lost myself in the Demeter Fragrance Library (also known as ‘The Fragrance Library’ in some areas) which holds dozens of fantasy-based creations like ‘Sunshine’, ‘Gin & Tonic’ and ‘Wet Garden’. The brand launched in 1996 and focusses on creating scents out of everyday objects and experiences. Their name obviously refers to the Greek Goddess of Agriculture. Like a real addict I didn’t think twice when browsing through the library, so I scrolled, clicked and paid, the result was Demeter ‘Lobster’.

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I know what you are thinking, who would spend money to smell like fish? Spending a day at the fish market would probably lead to better results. But that’s exactly why I bought it, to see how people would respond to a fragrance that is not your typical rose scent or citrus perfume. Of course I was also eager to find out how Demeter could create a fish scent that would smell good on a human being. Because I couldn’t imagine that paying fifteen pounds for a 30ml bottle of lobster would lead to astonishing results, I wasn’t wrong.

"Each little clam here / Know how to jam here / Under the sea" Credit: Disney

It wasn’t a luxurious lobster served on a silver plate and it didn’t make me feel part of Ariel's undersea adventures. But it instilled an untrammelled sense of freshness that evoked positive memories from my childhood. My boyfriend however instantly described the fragrance as baby barf and decided to walk a few steps behind me whenever we were out in public. But for me it wasn’t that big of a disappointment. I admit that the liquid didn’t exactly smell like lobster (which actually might be a good thing) but it certainly gave the feeling of being close to one. Somehow it reminded me of my eight year old self, building sandcastles on the beach with my sister. Digging in the sand, shaping the small canals and running with small buckets of water from the sea to the castle. But what the fragrance really smells like is a luxurious baby cream with a pinch of salt.

Nevertheless I drenched myself in the ‘Lobster’ to start my so-called social experiment where I would face friends and family. My parents didn’t think much of it, maybe they are used to my addiction for extraordinary perfumes. However my sister recommended me to use more deodorant when I sat next to her (thanks sis!). Most of my friends were pleased that I finally wore a perfume that wasn’t overly present however one of them looked at me strangely when she heard about my experiment and after she smelled my wrist. Other than that, the lobster didn’t create any major waves. Most people told me I smelled good.

Would I recommend it? Maybe. But just in case you don’t want to smell like a fishy baby bum on your first date or job interview, I recommend going for more subtle scents from the Demeter Fragrance Library like ‘Patchouli’, ‘Vanilla Ice Cream’ and ‘Peach’.

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About the author: Marloes Hagenaars

Marloes Hagenaars comes from the very small town Langeraar in the Netherlands. Her interest in fashion started growing when she did her Bachelor Journalism in Utrecht and later did a Masters in Fashion Journalism at the London College of Fashion. During her Masters she started Freya Magazine (freyamag.com), a fashion magazine that explores current issues through fashion. Currently she is working as an editor for Harper’s Bazaar Netherlands. Her favourite perfume is L'Air du Desert Marocain by Andy Tauer

Website: http://www.freyamag.com


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      • hednic | 26th June 2016 00:09

        Personally have no interest in smelling like a lobster although I enjoy eating it.

      • jujy54 | 10th July 2016 03:06

        I wonder if Lobster would be a good under-layer to skank up a tamer fragrance. Wheil I wouldn't call Tea Rose tame (it is loud!), disrupting all that floral with something smelly could be fun!

      • checkmate | 10th July 2016 04:01

        French Onion Soup would be pretty rough!

      • Kaern | 12th July 2016 17:00

        Salvador Dali would have approved of Lobster

        With Demeter, even if the fragrance stinks, you will only have to wait for 60-90 minutes and it's gone

      • cacio | 12th July 2016 17:19

        I've often had the impression that marines smell like dying sea life, so this is probably an ingredient of many perfumes. Which I don't wear. (One of the worst offenders being Tirrenico by Profumi del Forte).


      • Kiliwia | 12th July 2016 17:29

        What a fun experiment! Thanks for the article!

      • purecaramel | 13th July 2016 00:52

        Yes! Fabulous entertaining account of an exploration and analysis of notion.

        More please!