Often, the frags that I end up wearing the most don't impress me the most first time out. And so it was with Noir Pour Femme. I tried it at Sephora and I liked it, but I literally said out loud, "Really?" I guess I was expecting something a little stranger and edgier, something unlike what I'd smelled before.
And this goes right to Claire's point - we've smelled this kind of thing before with Organza Indecence and the original Addict. And actually, my lizard brain connected Noir directly to Joop Femme from 1987! For a moment, Noir gave me this big, disorienting, happy/sad whoosh of nostalgia for a very particular moment in my youth, and I didn't get why that was happening. But when I got the nostalgia a second time, I realized it's because it smells like my memory of how Joop smelled on me when it first came out. Just looked at the pyramid for Joop Femme, and they do have a lot of notes in common...Wow.
I was a massive fan of the drydown of the original Addict when it came out. There was a certain green note in it that smelled really toxic to me, so after a particularly bad day with it, I auctioned my bottles. Though its weird burned, thick, narcotic vanilla, that was just the best, and when I learned it had been reformulated, I felt like I'd made a huge mistake in letting it go.
So along comes Noir, and in a way, it's nothing groundbreaking. And also, it's just what I always wished Addict was, and I haven't found anything I like this much in a while, and I wear the hell out of it, and I could go a little obsesso-hoardy with it. My single favorite family is warm amber/resin scents that aren't particularly floral and feminine, and have a little bit of an aromatic edge to them. The ginger and mastic(?) here add enough interest for me, and there's a mellowness and stealth to it that suit me far better than its aggressive predecessors' personalities did. For it doesn't necessarily declare itself to be a prestige perfume - could be a particularly appealing mix of hippie or BPAL oils, or something from Lush. Actually, it's got the resin-y feel in common with their All Good Things, which I also love...
I don't think Noir has the sillage of most of Ford's other scents, though on me, its longevity is stupid - I can testify that two sprays will go 48 hours.