If this product is acknowledged for what it is.....diluted ambroxan, and nothing more......and if one asks oneself if they like the smell or not....the argument is over.
I, personally, LOVE this scent. It doesn't matter to me that it is a single molecule. It is overpriced, if one wants to purchase plain ambroxan and dilute it. Some folks might not want to go through the trouble. The perfumer here, in my opinion, has the concentration just right.
I like to spray it on my skin, then apply a drop or two of real ambergris 3% solution over it. This rounds out the note and makes it more creamy and luscious.
Not A Perfume can smell a bit strong on the skin at first, perhaps even clinical. It quickly settles down into a feminine, soothing skin-scent. It is reminiscent of ambergris, being one of the molecules found in natural ambergris. But here the comparison ends, as ambergris is a complex wonder of nature.
Like any scent, either you like ambroxan or you don't.
Personally, I love it.