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English Leather is a comforting fragrance. For men of a certain era, whose fathers came of age in the 50s and 60s and wore this, a bottle of English Leather represents a certain masculine ideal. We scions have rebuked our fathers' racism and sexism (at least most of us have) while maintaining a kind of brand loyalty to a notion of manhood ever vanishing. Fragrances such as Old Spice, Clubman and English Leather provide a sense memory, a memory of school plays, graduations, barbecues, baseball games and the smell of Dad. On this Father's Day, it is appropriate to remember a classic symbol of Man in all of his facets.
18 June, 2012