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    John's avatar
    John


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    Echo by Davidoff

    Kudos to Davidoff's push of this one. This could very easily be a forgotten ozonic/aquatic scent in a market that was already too saturated with them during its release, but clever marketing and a genuinely addictive scent separate it from the rest of the pack. I think this is leaps-and-bounds over the Cool Water series in both its concept and execution. The composition reads exactly as it smells, and works surprisingly well. You won't fool anyone about its synthetic nature, but there is certainly no reason to apologize about it. Crisp, mysterious, and invigorating. Two thumbs up!

    05 March, 2006