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When Paco blows it, he really blows it. Had high hopes for this one, but cest la vie. This one is all about the packaging. Someone said, "Hey, let's make a juice that comes in a gold bar!". The fragrance was an afterthought. A synthetic mess of fruit and spice that it took three people to come up with? Really, so bad I had to wash it off and I almost never do that. I could see it appealing to a certain demographic, which apparently it has...it's a hit with the public, no? It's for guys who just want to smell decent (because, at least with Rabanne, if it ain't so great, it's still decent) and don't really put much thought into it. The glittery package is the bait. And hey, maybe it makes them feel like a million bucks... To me, it's more like a million lost opportunities for something great.
04 September, 2010