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My review will be quite brief. A great bottle does not a great cologne make. John Varvatos is a nice little cologne, with one glaring deficiency: the formula is so weak that, even after 6 or 7 sprays, I can still barely smell it Ė even when I press my nose firmly against the forearm where I normally apply colognes. Other BNoters have mostly expressed good sillage and longevity, while a few others have noted the cologneís weakness. Interesting. Anyway, in good conscience I canít rate this higher than a neutral. With a stronger recipe, maybe it could be a thumbs up, but if I can barely smell it, I canít very well endorse it.
26th March, 2010