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Dear basenote members

I am a student in MSc Marketing Communications at London South Bank University and I am currently writing a dissertation about the influence of perfume advertising on women’s purchase decisions. I am trying to investigate women’s purchase behaviour toward perfume and to what extent perfume advertising can influence those purchase decisions. Could you please answer the following questionnaire:

I can guarantee that your answers will remain confidential and anonymous and that it would only be used for the purpose of this study.

Thank you very much for your contribution to my research.