Industry news

    FFI buys Elizabeth Arden from Unilever

    by Grant Osborne, 31 October 2000

    Unilever has sold its Elizabeth Arden business to US company French Fragrances Inc for $225 million, as part of Unilever's program to shed operations that don't meet its strategic needs.

    Unilevers other brands include Calvin Klein Cosmetics, Nautica fragrances, Fabergé, Magnum Ice Cream and Lipton Tea.

    FFI, based in Miami Lakes, who's brands include Grey Flannel and Halston, will also acquire the Elizabeth Taylor brands of "Passion" and "White Diamonds".

    However Unilever retain the rights to Arden's Prestige fragrance brands which include: Cerruti, Valentino, Lagerfeld and Chloe.end of article



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