- Maurer & Wirtz to buy 4711 (Industry News, 12 December 2006)
- Betty Barclay in Love - new fragrance (Industry News, 25 May 2007)
- 4711 to be officially retired in the next couple of months. (Industry News, 08 December 2006)
GranValor Tabac - new fragrance from Maurer + Wirtz
by Grant Osborne, 31 January 2007

The original Tabac fragrance was launched in 1959, and can be considered one of the true classic men's fragrances. Since its launch, several flanker fragrances have been added to the range, including Tabac Man, Tabac Sport, Culture by Tabac - and the latest release - GranValor Tabac.
The new fragrance is housed in an amber and brown bottle, based on the shape of a male torso. The fragrance features notes of cardamom, mandarin, galbanum, cinnamon, tanned leather, pipe tobacco, vetiver, patchouli and cistus.
As well as the Tabac fragrances, Maurer + Wirtz also produce fragrances for Betty Barclay, S Oliver, Carlo Colucci and Otto Kern. Late last year it also picked up the brands 4711, Tosca, Sir and Extase from Procter & Gamble.
GranValor is available in Eau de Toilette (30ml, 50ml and 100ml), After Shave Lotion (50ml and 75ml), Deodorant Stick (75ml), Deodorant Aerosol (150ml) and Shower Gel & Shampoo (200ml). ![]()
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