Industry news

Donatella Versace in Harrods for Versace fragrance launch

by Grant Osborne, 08 March 2007

To celebrate the exclusive worldwide launch of the new Versace fragrance, Donatella Versace will be making a personal appearance at Harrods on Thursday 22nd March, where she will be signing bottles purchased from the Perfumery, Ground Floor.

As previously reported, Versace is a floral, fresh and sparkling fragrance. Top notes of fresh dewdrops and icy hints of blackcurrant reveal a transparent radiance, before unveiling a sumptuous and floral heart exploding with light and vibrant flowers, finally enveloped by the silky softness of musk and warm, delicate Kashmir wood. The packaging captures a modern aesthetic whilst retaining the traditional symbols of Versace - the Medusa and Hellenic Greek ornament.