Keira Knightley stars in Chanel film

by Grant Osborne, 12 September 2007

Keira Knightley will be starring in the short film titled, "Coco Mademoiselle." Keira Knightley plays the role of a modern day Coco Chanel -- "a mysterious and independent woman that takes destiny into her own hands. Knightley personifies her strength and daring show her vein of irreverence."

"Coco Chanel's strong personality, her bold temperament and her charisma were impressive," states Knightley. "There was no one like her in the world...her impact went beyond fashion and transformed society by liberating women in both a real and figurative sense."

In this cinematic dialogue, the essence of Coco Chanel lives on. Shot in five days in Paris, the film is a collaboration between Knightley and director Joe Wright. The production was overseen by Jacques Helleu, Chanel Artist Director, who overseen the image of Chanel for 40 years. The film's soundtrack, "L-O-V-E" is performed by singer, Joss Stone. The score was originally composed by Bert Kaempfert and Milt Gabler in 1964 for Nat King Cole.

Coco Mademoiselle is a fresh oriental scent created by Jacques Polge in 2001. The fragrance represents the ever-evolving spirit of Coco Chanel in this feminine, sexy, young and exciting fragrance. A national cable television flight of 30 and 60 second spots will debut September 24th through October 7th.

In April 2006, Knightley joined the ranks of women who have represented Chanel in global advertising campaigns. Her elegance, beauty and modernity are some of her qualities that parallel the iconic faces featured in the Chanel fragrance campaigns, including Nicole Kidman, Ali McGraw and Catherine Deneuve for No5, Vanessa Paradis for Coco and Anna Mouglalis for Allure Sensuelle.

Categories: Women's Fragrance, Marketing, Celebrity, Chanel

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Keira Knightley stars in Chanel film

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