Industry news

Perry Ellis create new feminine signature

by Grant Osborne, 13 February 2009

Perry Ellis create new feminine signature
Perry Ellis have launched a new feminine fragrance, Perry Ellis. It is the first female fragrance from the brand since the license was acquired by the Falic Fashion Group in 2007.

The fragrance, created by perfumer Claude Dir, contains notes of Plum, Apple, Mandarin, Muguet, White jasmine, Gardenia, Musk, Amber and Vanilla.

The fragrance is available from this month. The line-up includes: Eau de Parfum (1.7 fl oz and 3.4 fl oz), Shower Gel (6.7 fl oz) and Body Lotion (6.7 fl oz.) - Available at launch is a Pearl Necklace Gift with Purchase (pictured).

The advertising features model Yeva Don and is directed by Ron Kedmi. end of article

Categories: New Products, Women's Fragrance, Perry Ellis

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Perry Ellis by Perry Ellis (2009).
 
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