Picture Special: FiFi 2009 WInners Announced

by Grant Osborne, 28 May 2009

The winners of the 2009 FiFi Awards were announced last night at a ceremony at The Downtown Armory, Lexington Avenue & 26th Street.

Parlux Fragrances Celebs of the momen: Paris Hilton and Queen Latifah (Wild1 / PR Photos)

Lorenzo Martone and Marc Jacobs (Wild1 / PR Photos)

Aerin Lauder (Wild1 / PR Photos)

Fragrance Foundation President, Rochelle Bloom (Sylvain Gaboury / PR Photos)

Sean Combs (Sylvain Gaboury / PR Photos)

Lisa Hoffman with husband Dustin (Wild1 / PR Photos)

The results of the 37th annual awards are as follows:

Women’s Luxe: Harajuku Lovers
Men’s Luxe: I Am King Sean John

Women’s Popular Appeal: American Beauty Beloved
Men’s Popular Appeal: McGraw by Tim McGraw

Unique Boutique Fragrance: Tom Ford Private Blend Champaca Absolute

Women’s Nouveau Niche: Chloe
Men’s Nouveau Niche: The Beat by Burberry

Women’s Private Label/Direct Sell: Sexy Little Things Noir by Victoria's Secret

Bath and Body Line: Angel Les Parfums Corps by Thierry Mugler

Interior Scent Collection: Nest Fragrances

Best Packaging – Women’s Prestige: (tie) Harajuku Lovers / Jean Paul Gaultier Ma Dame
Best Packaging – Men’s Prestige: 9IX Rocawear

Best Packaging – Women’s Popular Appeal: 007 Bond Girl by Avon
Best Packaging – Men’s Popular Appeal: McGraw by Tim McGraw
Best Media Campaign – Women’s: Sensuous Estee Lauder
Best Media Campaign – Men’s: Juice Couture Diry English

Fragrance Hall of Fame: (tie) White DIamonds / Cool Water

Retailer of the Year: QVC

Hall of Fame: Marc Jacobs

Female Celebrity Fragrance of the Year: Paris Hilton

Images: Sylvain Gaboury and Wild1 / PR PHOTOS

Categories: Events and Awards

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Picture Special: FiFi 2009 WInners Announced

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