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DKNY Be Delicious has brought a splash of green to early autumn with their latest limited edition.  The apple inspired scent, presented in an apple shaped flacon has been re-packaged in the style of pop art.

The iconic 20th century movement is the inspiration behind the ben-day dots and speech balloons, as well as the comic book style illustrations that feature on the packaging, bottle and in the ad campaign.

The scent was created for DKNY by Maurice Roucel and was released in 2004 in Canada and the US and the rest of the world in 2005.  With top notes of grapefruit, cucumber and magnolia the light, summery opening gives way to middle notes of apple, tuberose, white muguet, rose and violet.  The base notes include white amber and woods.

Award-winning New York illustrator, Brad Hamann has created the advertisement and comic strip which both feature on the DKNY website.  Scented stickers and a gift with purchase tote feature as part of the campaign which is rolling out across the US this month.  

The Delicious Art Limited Edition collection consists of a 3.4oz eau de parfum, SRP $70.00, 1.7oz eau de parfum SRP $55.00 and a 5.0oz body lotion SRP $38.00.

Red Delicious and Night Delicious are also part of the Be Delicious range of scents by DKNY.

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