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About photofinish

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About photofinish
Biography:
For those of you who would prefer not to wade through a river of sycophantic drool from reviewers whose unconditional love of fragrance has obscured their objectivity; I invite you to read my clear, concise, honest evaluations of some of the more well known scents currently available on the retail market today. I have over 30 years of personal experience with men's cologne and have patiently analyzed, each one I've reviewed here on BASENOTES after multiple wearings on myself over the course of years in varying climates before arriving at a final conclusion. In an effort to ensure a more accurate review, my findings are also influenced by my observations of how others smell while wearing these aforementioned colognes.

Since cologne is a perishable substance and has a limited lifespan of approximately 3 to 5 years (perhaps a bit longer if stored properly in its original box in a cool, dry, dark location), I will only review colognes that I obtain directly from the genuine, commercially licensed manufacturer and sold through authorized retailers which are authentic and fresh. I do not base my reviews upon my memories of how I remember colognes smelled when I wore them in the 1970's, 80's, 90's etc.. Nor do I base my reviews upon vintage, expired samples dating from those periods. I strive to review the most recent version of the cologne offered by fragrance manufacturers. However, providing up-to-date analysis of modern colognes (which are constantly being reformulated by their manufacturers) can be a challenge.

It should also be noted that there is no universal skin type and the scent of a particular cologne can vary significantly from one individual to another. Longevity, or the length of time a fragrance endures on the skin, can not be measured precisely - due to the myriad of different skin types that exist within the human population. Therefore, I will not speculate on a fragrance's longevity.

In the end, there is no substitute for actually sampling the cologne yourself and forming your own opinion because the only opinion that truly matters... is yours.

A final word of caution... cologne is comprised of alcohol, essential oils, stabilizers, preservatives and more - some of which are derived directly from the petrochemical industry. Many of these natural and synthetic chemicals are absorbed directly through the skin and may adversely affect your health. Some forms of cancer and serious neurological problems have been directly linked to these chemicals. In an effort to limit my exposure to potentially dangerous chemicals, I personally use cologne in miniscule amounts for special occasions, no more than four or five times a year. I do not recommend that you use cologne. But if you do, then do so responsibly, in moderation, and be aware of the health risks.
Occupation:
self-employed
Home Country:
United States
Location:
New Jersey
Gender:
Male
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