Trump launches second fragrance: Success by Trump

19th March, 2012

Donald Trump has partnered with Five Star Fragrances to create his second fragrance, Success by Trump, which is now available exclusively at Macy's.

Success by Trump was created in collaboration with Yann Vasnier from Givaudan and developer, Jennifer Mullarkey. Notes include:Top Notes: Juniper, Red Currant, Coriander

Middle Notes: Ginger, Bamboo Leaves, Geranium

Bottom Notes: Vetiver, Tonka Bean, Birch Wood and Musk

"Attention to detail is critical in everything I do. This extends to choosing a great scent that exudes sophistication and confidence. We are thrilled to be partnering with Five Star Fragrance Company to broaden the Trump brand into this exciting category," said Donald Trump, Chairman and President of The Trump Organization. "Five Star's expertise in fragrance production and marketing makes them a wonderful partner for us."

The advertising campaign features Miss Universe 2010, Ximena Navarrete, and will begin running in May 2012.

The first time Donald Trump launched a fragrance was in 2004, in partnership with Estee Lauder.

Success by Trump is available as a 1.7 fl oz. and 3.4 fl oz. fragrance, an after shave splash and deodorant stick.

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    • Birdboy48 | 22nd March 2012 06:41

      Oh brother, who's next : Newt Gingrich ?