Gwyneth Paltrow face for new Boss scent : Boss Nuit pour Femme

14th May, 2012

Gwyneth Paltrow has been announced as the face of Boss Nuit pour Femme, which is expected to launch in the autumn of this year. Paltrow joins other actors fronting Boss scents, which include Jared Leto (Hugo Just Different), Sienna Miller and Orlando Bloom (Boss Orange).


The new fragrance is said to be inspired by the little black dress.


Paltrow says "I was honoured and very happy to be chosen as the face of Boss Nuit Pour Femme. To me, the Boss woman is driven, ambitious and goes after what she wants, but she balances being strong and very feminine at the same time — characteristics that I strive toward in my own life."


Paltrow is no stranger to fronting fragrances, having previously been the face of Estee Lauder Pleasures, and even having a limited edition version of Pleasures named after her.


No information on the fragrance as yet.



Photo: Andrew Evans / PR Photos


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    • Ursula | 14th May 2012 11:08

      This face for a BOSS scent looks ok by me. There is nothing jarring about this combination of a gentle face with a BOSS scent for women.

    • NDN-01 | 16th May 2012 22:11

      Yup! Might even try this one. Haven't tryed any Boss other than Number One and Bottled.