International perfume expert, Michael Edwards was at Esxence with the Herculean task of recording all the new releases and perfume houses on show. He told us that in 1992 he recorded only 101 new fragrance launches, in 2012 that number had climbed to 1330.
He gaves a inside look at the new Fragrances of The World 2013.
Michael also gave a talk honouring two perfume greats who have passed away:Josephine Catapano, who created Youth Dew for Estee Lauder, and Guy Robert, who was his mentor and friend. The original formula of Robert’s legendary creations ‘Madame Rochas’, ‘Amouage Gold’ and ‘Amouage Men’ were made-up especially for the lecture by Guy Robert’s son, since the formulas for these perfumes has now changed.
In further news, there are plans to update Michael’s seminal book ‘Perfume Legends’, and work is to begin on a new volume on American Perfume Legends.Details of how to order the new Fragrances Of The World 2013 are on www.fragrancesoftheworld.com