Etro to launch Jacquard next month

24th February, 2014

Etro are launching Jacquard, a new feminine fragrance in March. The scent was created by Robertet's Mathieu Nardin.

Jacquard contains top notes of bergamot, angelica and black pepper; elemi, orris, jasmine and ylang ylang make up the heart of the fragrance; and vetiver, sandalwood, violet and musk feature in the base notes.

The name comes from a weaving term, which Wikipedia tell us:

Jacquard weaving makes possible in almost any loom the programmed raising of each warp thread independently of the others. This brings much greater versatility to the weaving process, and offers the highest level of warp yarn control. The Jacquard process and the necessary loom attachment are named after their inventor, Joseph Marie Jacquard (17521834). This mechanism is probably one of the most important weaving inventions as Jacquard shedding made possible the automatic production of unlimited varieties of pattern weaving. The term "Jacquard" is not specific or limited to any particular loom, but rather refers to the added control mechanism that automates the patterning. The process can also be used for patterned knitwear and machine-knitted textiles, such as jerseys.

Jacquard will be available available as 100ml Eau de Parfum.

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