US FiFi winners announced for 2007

by Grant Osborne, 03rd June, 2007

The 35th Annual Fifi awards were held on Thursday night in the Winter Garden at the World Financial Center in New York. The results are as follows:

Hall of Fame Award: Donna Karan

Fragrance Of The Year: Women's Luxe:

Fragrance Of The Year: Men's Luxe (tie):

Women's Nouveau Niche:

Men's Nouveau Niche:

Women's Private Label/Direct Sell:

Men's Private Label/Direct Sell:

Women's Popular Appeal:

Men's Popular Appeal:

Fragrance Hall of Fame:

Editorial Excellence In Fragrance Coverage

  • Women's Scent Feature: Elle — "Making Scents, Shop Talk" — December 2006
  • Women's Scent Bite: Elle — "Vision Quest" — September 2006
  • Men's Feature: GQ — "Stop and Smell…Haitian Vetiver?" — December 2006

Technological Breakthrough Of The Year:

  • Crescent House Publishing LLC — Scentsa Fragrance Finder, Expert content by Jan Moran and Michael Edwards

Retailer of The Year (tie):

  • Macy's
  • Sephora

Bath & Body Line of The Year:

Interior Scent of The Year:

  • Banana Republic Chilled Sangria Candle — Inter Parfums USA

Best Packaging Women's Prestige (tie):

Best Packaging Men's Prestige (tie):

Best Packaging Women's Popular Appeal:

Best Packaging Men's Popular Appeal:

  • Driven — Derek Jeter — Avon Products Inc.

Best National Advertising Campaign

  • Print: Juicy Couture by Liz Claiborne Cosmetics
  • TV: J'adore — Dior Beauty


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