Maria Sharapova to front Avon fragrance duo: Luck for Him and Her
Tennis player Maria Sharapova will be the face of Avon Luck, two new fragrances for men and women. The Avon Luck scents "celebrate life’s good fortunes, amazing events and infinite possibilities."
“When we created Avon Luck, we wanted to capture the intoxicating charisma of someone who creates her own luck in life,” explains Patricia Perez-Ayala, Avon Chief Marketing Officer. “As one of the top ranked tennis players worldwide, and a sophisticated natural beauty, Maria perfectly captures this sense of energy and possibility. She’s the ideal spokesperson for a fragrance that exudes happiness and a feeling of being on top of the world.”
The fragrance will launch in Europe in September followed by North America in October and Asia-Pacific in November exclusively through Avon Representatives and www.avon.com. Consumers can join the exclusive waitlist to be the first to purchase Avon Luck for Her and Him.
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