Daniela Andrier creates new fragrant Twist for Miu Miu

15th January, 2019

Miu Miu has added a new fragrance to to its collection. Miu Miu Twist is described as “the collision of classic and unexpected ingredients” and was created for Miu Miu by Givaudan perfumer Daniela Andrier.

The company say:

What is the contemporary girl of taste daring to do in today’s world of relentless pretense? Instinctively, she finds a plot Twist—and stages a Miutiny against the mundane. Enter, just in time, Miu Miu Twist, the collision of classic and unexpected ingredients that manages to simulate both enthusiasm and sophistication, proving that the two are not Miutually exclusive. Unapologetically indulgent and airy without superficiality, Miu Miu Twist transcends the ticking away of time, space, and status.

The fragrance contains notes of Vert de Bergamot, Apple Blossom, Cedarwood and “The Pink Amber” — an accord invented by Andrier described as layering in “woodiness reminiscent of burnt sugar cane cutting through crisp air.”

The bottle is a take on the brands signature matelassé material, and features a black cap, with a branded collar.

The print advertising campaign was shot by Mert & Marcus and features model Ellie Fanning.

Miu Miu Twist is available as 50ml and 100ml Eau de Parfum.

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      • hednic | 15th January 2019 18:14

        Another fragrance I think my granddaughter might be interested in.