Jo Malone announce English Pear & Freesia

by Danielle Cooper, 24th May, 2010

Jo Malone have announced a new fragrance launch, due on the market in September. English Pear & Freesia is one of the scents to be launched over the next two years that has been created by award-winning perfumer Christine Nagel.

The inspiration for the new fragrance is an extract of the poem 'To Autumn' by John Keats.

"Season of mists and mellow fruitfulness,

Close bosom-friend of the maturing sun;

Conspiring with him how to load and bless

With fruit the vines that round the thatch-eves run;"

Nagel describes the note that she wanted to capture, as the fragrance of a King William pear just before it becomes over ripe. The intention was to capture the smell of the fruit when it was sweet but still crisp, not too green and sharp but not sugary and soft. This has been combined with notes of freesia, quince and a subtle hint of patchouli.

The perfumer explains "It's unusual for a pear to take centre stage in a fragrance, but the essence of English Pear & Freesia is a complex and quintessentially autumnal pear note. My challenge was in recreating the scent of a pear at that moment of perfect ripeness."

The English Pear & Freesia Collection will include a 175ml body crème retailing at £45.00, a 250ml body and hand wash retailing at £30.00 and a 200gm home candle retailing at £38.00. The cologne itself will be sold in 30ml and 100ml flacons retailing at £32.00 and £64.00 respectively. For stockist information visit www.jomalone.com.

Look out for a full article about the launch, including thoughts from Christine Nagel concerning her work with the British fragrance house and pictures of the event, coming soon.

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Comments

    • Mimi Gardenia | 24th May 2010 19:47

      I actually do love pear in a perfume so looking forward to this one.

    • donna255 | 25th May 2010 07:55

      Now this does sound interesting. Not big on fruity as the norm but pear is interesting.

    • DanielleCooper | 25th May 2010 13:01

      I am the same - I generally prefer earthy animalics to fruity florals, though this pear note is addictively interesting to me. It may be my English heritage but this IS the smell of autumn to my mind (though am wearing it today on a very muggy, early summer afternoon and it works very well now too)!

    • EnzoEnzo | 9th June 2010 00:49

      The idea that an Estee Lauder company is inspired "by poems" is somewhat bizarre, and practically absurd.

      What this pear fragrance is "inspired" by, is Annick Goutal's "Petite Cherie". Except for about 2 of the fragrances by ELC's JoMalone, there are no good "gourmand" fragrances.

      This pear fragrance hinges itself onto market demand for fruity, edible fragrances, while at the same time riding surely on the back of Petite Cherie's success.

    • Primrose | 9th June 2010 04:23

      My last big pear note was found in an oddity called Lily Chic by Escada. It was presented in the loudest electric green bottle as a limited edition. I will have to sniff this Jo Malone release. Thank you for the news.

    • mandyfin | 17th July 2010 21:09

      I smelled it at Holt's this am - the SA had a tiny sample that she wasn't supposed to share... so nice!