The internet was abuzz the last few days with the news that Coty were to create a fragrance for singer, Lady Gaga
. The scent was supposed to be due in time for Winter 2010. However, a spokesperson for Coty has told Women's Wear Daily that it is a false rumour.
Steve Mormoris, senior vice president of global marketing for Coty Beauty told WWD "I know nothing of this project, It is a totally false rumor."