Fans can log on to selenagomezperfumes.com to vote on which notes they would like to see in the fragrance. The first 100,000 US participants will receive a free sample of the perfume before it hits stores, and all will be entered into a drawing to win an all-expense-paid tour of the fragrance lab with Selena.
The campaign imagery for the fragrance involves Gomez being submerged in a water tank at Smashbox Studios in West Hollywood.
You can see Selena describe what top, middle and base notes are below...
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