Perfume News

Grooming Lounge announce own range of products

by Grant Osborne, 13th October, 2005

After three-plus years of testing within the walls of its Washington, D.C. location, Grooming Lounge, a previous sponsor of the Basenotes Awards, is introducing its own line of shaving solutions. Conceptualized, tested and approved by the company’s team of Master Barbers and Skin Care Experts, Grooming Lounge products offer no-hassle so…

Procter & Gamble sell Yardley

by Grant Osborne, 03rd October, 2005

The Lornamead Group, today announces that it has acquired Yardley from Procter & Gamble for an undisclosed sum.Yardley, established in 1770, is the quintessentially English toiletries brand. Lornamead has acquired the assets, rights and inventory relating to all Yardley products globally (excluding South Africa and Colombia). Yardley…

Elizabeth Arden Sign Fragrance Licensing Agreement With Danielle Steel

22nd September, 2005

Elizabeth Arden announced today that the Company signed an exclusive global licensing agreement with Danielle Steel, the internationally acclaimed novelist, to develop and market her own line of fragrance products to debut debut in the US in Autumn 2006.The partnership marks the author's entry into the prestige fragrance market -- the col…

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Amouage announce holiday season offering

by Grant Osborne, 22nd September, 2005

Amouage have revealed their Christmas offerings, and tell us they have "created a Christmas Coffret like no other". Amouage know that discerning clients enjoy luxury accessories to match their perfumes, so this year the Amouage coffrets each contain a suitable gift.The Gold Ladies 50ml Eau de Toilette fragrance is beautifully pr…

Parlux launch Maria Sharapova fragrance

by Grant Osborne, 24th August, 2005

Parlux Fragrances announced today the launch of Maria Sharapova’s fragrance, which will initially be a soft launch exclusive to seven Macy’s East doors in and around the New York City area. "I’m very excited about this new opportunity," Sharapova said. “I’ve worked with Parlux on developing the …

Coty becomes biggest fragrance company in the world

11th July, 2005

Coty have today announced the completion of their purchase of Unilever's fragrance division making them the world's largest fragrance company.Coty Chief Executive Officer Bernd Beetz said, "The purchase of these prestige fragrances strengthens Coty’s leadership position in the global marketplace. It is an excellent strategic move for Coty…

Coty becomes biggest fragrance company in the world!

by Grant Osborne, 11th July, 2005

Coty have today announced the completion of their purchase of Unilever's fragrance division making them the world's largest fragrance company. Coty Chief Executive Officer Bernd Beetz said, "The purchase of these prestige fragrances strengthens Coty’s leadership position in the global marketplace. It is an excellent st…

Parlux roll out Paris Hilton launch

by Grant Osborne, 06th May, 2005

Parlux are continuing the worldwide launch of the Paris Hilton fragrance. The May 10 launch in France will initially be sold exclusively through Sephora, followed by a UK launch with Boots on May 16. Paris Hilton will make personal appearances at both of the launch parties and also at a selected store location in Paris…

Michael Edwards launches Fragrances of The World 2005

by Grant Osborne, 12th February, 2005

The 2005 edition of Michael Edwards's acclaimed Fragrances of the World guide is now available! This 21st edition has become an indispensable industry reference and selling guide. It lists more than 4000 fragrances from no less than 596 Houses and adds 428 new releases. Each individual entry represents many hours of research b…

Lancaster sign up Sex and The City star

by Grant Osborne, 09th February, 2005

Coty's Lancaster Group have signed a global licensing agreement with Sex and the City star, Sarah Jessica Parker, to develop and market a line of fragrances. "The creative energy and dedication of the Lancaster Group is exactly what I am looking for in a beauty partner," said Sarah Jessica Parker. "Their admiration and…

Fifi 2005 Nominees Announced

by Grant Osborne, 07th February, 2005

The Fragrance Foundation today announced the top ten finalists for the 2005 FiFi Awards in the following categories NOUVEAU NICHE Women's Burberry Brit Red - Burberry Fragrance Cinema - YSL Beauté CK One Summer - Calvin Klein Cosmetics Eau de New York-Bond No. 9 New York - Laurice & Co. Jil Sander Pure - Lancaste…

Italian shaving brand, Proraso, comes to UK

by Grant Osborne, 15th April, 2004

Proraso is one of the oldest brands of shaving creams on the market. A true Italian product made in one of the world's most beautiful cities; Florence. This range of high quality shaving products was born in the 1940s. Sixty years on it is the most used brand in Italian bathrooms and has served Italian males for three generations. Ove…