Perfume News

Gucci to Bloom with new fragrance for women

11th August, 2017

Gucci have unveiled their first fragrance created in collaboration with Alessandro Michele, who became the luxury goods company's creative director in 2015. The new fragrance, Gucci Bloom, is inspired by a beautiful garden.

Atkinsons to open store in London's Burlington arcade

10th August, 2017

Atkinsons' Burlington Arcade boutique is set to open in October 2017. …

Alberto Morillas creates latest from Bulgari - Goldea : The Roman Night

09th August, 2017

The campaign was shot by director Glen Luchford and features Hadid “following her heart into the starlit city of Rome” Goldea The Roman Night is available from 21 August 2017 at Bulgari boutiques, as Eau de Parfum, Body Lotion and Bath & Shower Gel. …

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Floris and Turnbull & Asser fragrance to receive wider distribution

09th August, 2017

Floris perfumers have collaborated with English shirtmakers Turnbull & Asser to launch 71/72 Eau de Parfum, which is named after Turnbull & Asser’s flagship location at 71/72 Jermyn Street. The scent was originally launched last year as a limited edition, but will now be more widely available. The fragrance draws on Je…

Missoni launch new men's scent: Missoni Parfum pour Home

08th August, 2017

Missoni have launched their first men's fragrance in twenty years (the last men's scent from the brand was Noi Uomini from 1997. The new fragrance, Missoni Parfum pour Homme, is "designed for the seductive man who has an elegance to match but who is never conventional". Notes for the fragrance incl…

Arielle Shoshana Launches Its First Fragrance: Arielle Shoshana Eau de Parfum

03rd August, 2017

Earlier this summer, Washington perfume boutique, Arielle Shoshana introduced their debut eponymous Eau de Parfum, which is inspired by passion fruit. Arielle Shoshana was founded by Arielle Weinberg, who also runs the blog, Scents of Self. Weinberg, who says that passion fruit is her all-time favourite food, turned to senior Mane perf…

Haeckels create two scents for historic shoemakers, Grenson

01st August, 2017

Haeckels, the beauty and grooming company based in Margate on the southwest coast of England, have created two fragrances for Grenson the shoemakers. Grenson was founded by William Green in 1866 in Northamptonshire, which is known as the UK’s shoemaking capital. After Green died, the business was taken over by his son in 1901. …

Scentsy releases new portable home fragrance device

31st July, 2017

Home fragrance company, Scentsy, have introduced a new home fragrance delivery system that is easily transportable. The fan-based system is named Scentsy Go. “We’re so excited about Scentsy Go! It is perfect for families on the go. Now, you can take your favorite fragrance anywhere,” said Heidi Thompson, Co-Owner and …

Name change and new scent for Terry de Gunzburg

31st July, 2017

"I dreamt up my new fragrance as a coronation of luxury. I envisioned a majestic escape amid opulent palaces, where olfactory delights transport body and soul with their exotic allure. Where queens, one-night rockers and divas from one thousand and one nights intoxicate their kingdoms with this irresistible scent of temptation. The b…

Ideo’s Last Canto is inspired by almonds and dance

31st July, 2017

Available now at Liberty is Ideo Parfumeurs’s scent, Last Canto, which captures the balletic grace of the dancer in this creamy, dreamy celebration of the almond. The scent in set is the Grand Palace of St Petersberg where the orchestra are playing Tchaikovski and the lights from the chandelier flit across the foam of her dress…

Cartier adds Eau de Toilette to L'Envol line-up

25th July, 2017

Cartier have created an eau de toilette follow up to last year’s L’Envol Eau de Parfum. The new concentration was created by Cartier’s in-house perfumer Mathilde Laurent. The company say: L’ENVOL DE CARTIER Eau de Toilette defies the laws of gravity. The dizzying ascension is instantaneous, propelled by the…

Hugo Boss to launch Boss The Scent Intense duo

25th July, 2017

This August sees the launch of Intense versions of Boss The Scent (2015) and Boss The Scent for Her (2016). The new eau de parfum variants are described as "intensely seductive fragrances for him and for her. Boss The Scent Intense represents the next chapter of the seduction story, where the intensified power of the scent reveals itself to the BOSS Man and BOSS Woman as their senses respond to its all- consuming strength."