Love this! It's definitely the rhubarb note which gets me every time- the perfect tangy edge to steer this way from being just another red/pink/purple berry/fruity floral. Of all those sweet 'pudding' scents out there which have recently become popular, I'd say this one is significantly more cleverly done as for starters it retains a certain freshness, possibly thanks to the ginger and lightly used citrus. Although this is a flanker to the original Burberry Brit, it really is quite different. I personally found Brit a little too vanilla and struggled to pick up the other components, which in itself isn't a bad thing for me personally, but I was a little disappointed it didn't have more to it. Brit Red on the other hand is far more complex and also very versatile: it is dynamic & makes its presence known, whilst not being so strong and sophisticated as to only be for evening/special occasion wear: you could also wear this for work, shopping etc too, whilst making a bit of a statement if you did. Brit Red is impossibly warm (& so tricky to wear in summer, but not impossible if used sparingly), seductive, alluring, rich and delicious...a truly lovely scent!