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Arden to make fragrances for author Danielle Steel

post #1 of 2
9/22/05 at 10:38am
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Elizabeth Arden Sign Fragrance Licensing Agreement With Danielle Steel

Elizabeth Arden announced today that the Company signed an exclusive global licensing agreement with Danielle Steel, the internationally acclaimed novelist, to develop and market her own line of fragrance products to debut nationwide in Fall of 2006.

Read the rest of the article here:
http://www.basenotes.net/news/dsteel.html

Comments? Would you buy a fragrance from an author? What would it smell like?
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post #2 of 2
9/23/05 at 1:47am
Uh-oh! I can smell a Tuberose bomb in the making here. But hey, I'd rather buy Danielle Steel than Paris or J-Lo.
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