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I love ALDI's........

post #1 of 12
Thread Starter 
........and so did lots of others with whom I queued up this morning to get our new, incredibly good value Medion computer containing nearly every gadget I'd never thought of getting. The Medion 19" LCD monitor looked good, so I bought one of those too.

Ê Ê Ê I'd been very tempted to buy their Notebook a couple of weeks ago - at only A$2200 it seemed to have more features and performance than the A$3000 notebooks sold by everyone else.

Ê Ê Ê ÊHow do they do it?
Renato
post #2 of 12
You have ALDI in Australia????????????????????????????????????????? ??????????????????????????????
post #3 of 12
Thread Starter 
Yes, they started popping up here several years ago, and now seem to be accelerating the new stores they're building.

At the moment there isn't one in my suburb, so I only visit them every month or so. To date, I've never yet walked out without buying something from their centre aisle.
Renato
post #4 of 12
and in the UK too!
post #5 of 12
Oh my goodness, a few years ago Aldi was a place where no one bought anything voluntarily. Today it's absolutely normal to buy there.
Man, Australia

(Don't get me wrong, I love Aldi.I'm a trainee and I don't earn lots of money (and I spend a lot of money for fragrances...). I didn't know that they expanded that much)
post #6 of 12
We have Aldi in the Midwestern part of the US, too. In fact, I used to live near a big Aldi distribution center!
post #7 of 12
Thread Starter 
Quote:
Originally Posted by Timothy

Oh my goodness, a few years ago Aldi was a place where no one bought anything voluntarily. Today it's absolutely normal to buy there.
Man, Australia

That's interesting. Why was it no one initially wanted to buy there?

They've built a very strong reputation with me. The other day I was there. They had a micro stereo system with 12.5 watts RMS per channel, on sale for A$99. My ladyfriend Êsaid that it looked perfect for one of her rooms, but that it was too cheap - probably junk.

I said - Ê"NO, this is Aldi's, they don't sell junk! It's 12.5 watts RMS - that makes it heaps louder than that junky 100 watt boom box you have".

To prove my point, I bought it for her for Christmas. She couldn't believe how good and how powerful it was when we got home and set it up.
Renato
post #8 of 12
I'm assuming that this is the same place as in the Midwestern United States. We have them here. They are noted for selling food in extremely lower middle to hardcore ghetto neighborhoods. To my knowledge, they don't sell electronics or anything of the like, they sell low quality generic food that while edible is living proof of "you get what you pay for". They were famous for being grocery stores without refrigeration units until about the mid-80's. I've been in them once or twice, but it's pretty much a haven for food stamps.
post #9 of 12
Thread Starter 
Quote:
Originally Posted by Paul G.

I'm assuming that this is the same place as in the Midwestern United States. ÊWe have them here. ÊThey are noted for selling food in extremely lower middle to hardcore ghetto neighborhoods. ÊTo my knowledge, they don't sell electronics or anything of the like, they sell low quality generic food that while edible is living proof of "you get what you pay for". ÊThey were famous for being grocery stores without refrigeration units until about the mid-80's. ÊI've been in them once or twice, but it's pretty much a haven for food stamps. Ê

Down here, nearly all the food and alcohol Aldis sell are house brands, and are around 20% or more cheaper than the branded stuff. ÊBut unlike the house brands in the other major grocery chains, where the quality is a bit of a lottery, everything is top quality at Aldi's.

The only trade off is that there is obvioulsy less variety.

Currently a six pack of beer costs A$12 to $13 down here. The Aldi's house brand equivalent costs A$7. I gave my friend some one night when he visited. His initial reaction was "a bit on the weak side, but okay". As it happened, I'd bought my first ever bottle of Budweiser to check out. I gave him some of it to try. He started laughing and uncontrollably, then said "The Aldi's stuff is better than this".

Whereupon every month he now makes the long trip to Aldi's to get his supplies of beer.
Renato

P.S. - You can check out the goodies at http://www.aldi.com.au/
post #10 of 12
Quote:
Originally Posted by Renato


That's interesting. Why was it no one initially wanted to buy there?

Some years ago, the economic situation in Germany was a lot better than it is now. People bought their food at the normal supermarkets. Aldi was considered to be a supermarket for immigrants and poor people (sad, but true). Then suddenly the economy collapsed (not as bad as in the 1920' but people had less money than before, talking about "New Economy" and Internet companies) and people found out, that Aldi isn't as bad as they thought before. In fact a lot of products sold at Aldi are manufactured by well known companies like Kraft, only under a different (fantasy) name. The quality of the food and electronic devices is now very good, but you haven't got the selection of normal supermarkets. I read a test last month, and the Aldi (Medion) PC won against an IBM PC.
Today, you can even buy books like "Cooking with Aldi products" or "Better living with Aldi" (in normal bookstores, not at Aldi).
post #11 of 12
Thread Starter 
Quote:
Originally Posted by Timothy


Some years ago, the economic situation in Germany was a lot better than it is now. People bought their food at the normal supermarkets. Aldi was considered to be a supermarket for immigrants and poor people (sad, but true). Then suddenly the economy collapsed (not as bad as in the 1920' but people had less money than before, talking about "New Economy" and Internet companies) and people found out, that Aldi isn't as bad as they thought before. In fact a lot of products sold at Aldi are manufactured by well known companies like Kraft, only under a different (fantasy) name. The quality of the food and electronic devices is now very good, but you haven't got the selection of normal supermarkets. I read a test last month, and the Aldi (Medion) PC won against an IBM PC.
Today, you can even buy books like "Cooking with Aldi products" or "Better living with Aldi" (in normal bookstores, not at Aldi).

Thanks, that's odd how a negative perception developed, despite the obvious quality of what was being sold.

The local reviewers here were very impressed with the Aldi's Medion from last year (the 3.04 GigHz one). In one case, the electronics section of one newspaper reported on how they had just been sent an over A$5000 suped up, power house computer to review. And just after getting it, the A$1700 Aldi's computer arrived. They thought a comparison might be fun.

They reported how, on paper, by the Êinstalled components, the suped up computer should have run rings around the Aldi's Medion.

Instead, the Medion comfortably outperformed the geek's computer.

Apparently, you can't just get the best computer bits, stick them together, and get a fabulous computer. It has to be better thought out than that, and they gave Medion full marks for that.

Also, that model Medion also comfortably matched the performance of many more expensive computers in comprehensive tests done by an Australian PC magazine.
Renato
post #12 of 12
I remember the day when ALDI sold their first PC. No one sold such good computers so cheap before Aldi did.
People got up in the middle of the night to be the first in line. The computers were sold out after one hour.
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