Well, there's a tech industry term for tech products that were never released or had seen multi-year delays. The term: vaporware.
The fragrance industry has had its fair share of vaporware... I mean vaporscents, too. Here's two fairly recent examples to start out with.
The fragrance industry has had its fair share of vaporware... I mean vaporscents, too. Here's two fairly recent examples to start out with.
- Helmut Lang Vetiver (for men). The natural successor to Curion, this was supposed to be a modern take on vetiver, just like Curion was a modern take on leather. However, Helmut Lang and P&G were at the end of their ropes of their rocky relationship, so it never saw the fragrance counters of Saks or Neiman Marcus.
- Revlon Flair (for women). Drugstore cosmetics manufacturer Revlon was supposed to have re-entered the department store fragrance market with this chypre by now. However, facing massive losses, Revlon got new management, who immediately scrapped the (already-delayed) project.
