Well, it's that time of year again... time to vote on those mishaps. Last year, the winner by far was The Estee Lauder Companies and Diddy copying MI in an "unforgivable" act.
This year is a wee bit different. Here's my nominees for the Unofficial 2007 Basenotes Men's Fragrance Corporate Hall of Shame Awards (in no particular order):
Nominee #1: Giorgio Armani & L'Oreal Turn On The Xerox Machine. To be honest, Giorgio Armani's Attitude is a well-crafted scent. But does it really have to be a carbon copy of Thierry Mugler's B*Men?
Nominee #2: Still Going... Just like the Energizer Bunny, the celebuscent trend keeps rolling on. Despite a few good ones (IMO, Usher's launch scent was decent), others were pure junk.
Nominee #3: Erwin Creed's Exquisite Rendition Of Banana Boat. Virgin Island Water... a $225/bottle cologne that smells like $8/bottle sunscreen? Pass.
Nominee #4: Calvin Klein Fakes It. Never mind that CK IN2U is a big success for Coty. But the concept is so... fake. People want authenticity, not semi-authenticity.
Nominee #5: Thierry Mugler's Name Flip-Flopping. Never in a million years would I have thought that I would nominate Thierry Mugler to this. But it's Angel Men Summer Flash in 2006... no, ICE*Men is coming soon... oops, Angel Men Summer Flash is coming back for an encore in the USA only... sorry, ICE*Men is delayed in the USA due to the Summer Flash overstock. Then again, they're the same freakin' juice.
Nominee #6: Fly The Stinky Skies. Not related to a particular fragrance per se, but Skybus (a new airline with hubs in Columbus, Ohio and Greensboro, North Carolina) sells frags on board (mainly Coty, L'Oreal, and B.P.I. juices, IIRC), and allows you to test the juice on-board, too. But do you really want an Airbus A319 with 156 people in it to smell like a perfume counter at Macy's or Dillard's... especially on a 5-hour flight from Greensboro to Burbank, and even if you only paid $10 for your seat?
Place your votes and comments here... polling ends November 17th.
This year is a wee bit different. Here's my nominees for the Unofficial 2007 Basenotes Men's Fragrance Corporate Hall of Shame Awards (in no particular order):
Nominee #1: Giorgio Armani & L'Oreal Turn On The Xerox Machine. To be honest, Giorgio Armani's Attitude is a well-crafted scent. But does it really have to be a carbon copy of Thierry Mugler's B*Men?
Nominee #2: Still Going... Just like the Energizer Bunny, the celebuscent trend keeps rolling on. Despite a few good ones (IMO, Usher's launch scent was decent), others were pure junk.
Nominee #3: Erwin Creed's Exquisite Rendition Of Banana Boat. Virgin Island Water... a $225/bottle cologne that smells like $8/bottle sunscreen? Pass.
Nominee #4: Calvin Klein Fakes It. Never mind that CK IN2U is a big success for Coty. But the concept is so... fake. People want authenticity, not semi-authenticity.
Nominee #5: Thierry Mugler's Name Flip-Flopping. Never in a million years would I have thought that I would nominate Thierry Mugler to this. But it's Angel Men Summer Flash in 2006... no, ICE*Men is coming soon... oops, Angel Men Summer Flash is coming back for an encore in the USA only... sorry, ICE*Men is delayed in the USA due to the Summer Flash overstock. Then again, they're the same freakin' juice.
Nominee #6: Fly The Stinky Skies. Not related to a particular fragrance per se, but Skybus (a new airline with hubs in Columbus, Ohio and Greensboro, North Carolina) sells frags on board (mainly Coty, L'Oreal, and B.P.I. juices, IIRC), and allows you to test the juice on-board, too. But do you really want an Airbus A319 with 156 people in it to smell like a perfume counter at Macy's or Dillard's... especially on a 5-hour flight from Greensboro to Burbank, and even if you only paid $10 for your seat?
Place your votes and comments here... polling ends November 17th.















